How Do You Grow Your Twitter Audience?
Marketing strategy for Twitter
2 min readSep 17, 2022
- Create a unique hashtag
Hashtags are a great way to get people talking about your content. Hashtags are basically words or phrases that begin with and are followed by a space and then any number of letters or numbers. When someone uses the hashtag, they are automatically connected to your tweet. If you use a popular hashtag, you’ll have a much easier time getting noticed. - Use keywords
Keywords are the search terms that people type into Google or Bing when looking for information online. You want to make sure you’re using relevant keywords throughout your tweets. Try to use at least three different keywords per tweet. - Tweet often
The best way to build an engaged following on Twitter is to post frequently. Tweets should be short and sweet. People don’t want to read long-winded rants. Make sure each tweet is concise and includes links to additional information. - Include images
Images help break up text and add visual interest. They can also serve as callouts. Callouts are highlighted parts of an image that stand out. These could be anything from a product shot to a quote to a funny meme. - Be Social
Social media isn’t just about posting content; it’s about engaging with others who share similar interests. Share other people’s work and interact with them. By doing so, you’ll start building relationships and trust with other users. - Follow influencers
Influencer marketing is a great way to gain exposure. Find influential people in your niche and follow them. Look for people who consistently produce high-quality content and engage with their followers. - Answer questions
People love to talk about themselves. So if you ask a question, you’ll likely receive a lot of responses. Respond to these questions and answer them honestly. Doing so will show your readers that you care about what they think and give them something to discuss.
See how QuickHR Twitter did a fantastic job to increase Twitter's audience.
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